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    • Continuity and change are not opposites but a paradox — a living tradition persists precisely by changing, and what looks like a fixed original is one recorded moment in that process. This page also names what heritage reinterpretation actually is in innovation terms, and how reframing lets a pattern travel between completely unrelated fields. 

    • The obvious move with heritage material is to digitise it, and it is almost always the weakest thing you can do — the alternative is to reinterpret rather than reproduce. You will find the underlying grammar of something from your own context, translate it into a new medium, and test whether someone who grew up with it recognises the result or sees a costume. 

Credits …
NFT ❯
ⓘ Lab Description