Transcript:
Welcome to Part 2! Every great project starts with an idea, but here is the honest truth in youth work: a great idea doesn’t come from thin air—it comes from deeply understanding a real problem.
Before you think about what activities you want to do, you need to find your project's 'Why'. To do this, I am going to teach you one of the tools that professional managers use called the Problem Tree.
Imagine a tree:
· The Trunk is the core problem you see in your community (for example, high youth unemployment or a lack of green spaces).
· The Leaves and Branches are the visible symptoms or effects—the things people complain about daily.
· But the most important part is the Roots. The roots are the Root Causes—the hidden reasons why the problem exists in the first place.
As a coordinator, your project shouldn't just paint the leaves; it needs to tackle the roots. If you solve the root cause, you create a sustainable, long-term impact.
Once you pinpoint that root problem, how do you brainstorm the solution with your team without falling into chaos? You use structured brainstorming. Two of my absolute favorite tools for youth teams are:
1. Brainwriting (or Silent Brainstorming): Instead of shouting out loud, everyone writes 3 ideas on sticky notes in silence for 5 minutes. This ensures that even your quietest team members get their brilliant ideas on the board without being overshadowed.
2. Mind Mapping: You put your core problem in the center of a board and draw branches outward to connect related sub-ideas, activities, and resources visually.
Right below this video, I have prepared a practical reading block on how to use the Problem Tree, along with a link to a fantastic digital brainstorming tool. Check it out, and I'll see you in Part 3, where we will take our best brainstormed idea and turn it into a strict SMART objective!